This intensive course will teach you how to design, coordinate and optimize services that not only satisfy user needs, but also generate value for organizations. The course ranges from theoretical foundations to practical applications, including identifying and analyzing touchpoints, creating memorable user experiences, and implementing continuous improvement strategies. This course will prepare you to face the challenges of service design in the real world.
On completion of this Service Design course, students will be equipped to conduct in- depth user research, create detailed experience maps, and prototype user-centric services. They will also acquire skills in project management and measuring service effectiveness through KPIs, all while fostering effective communication and collaboration across multidisciplinary teams.
UX/UI Design Area Director
UX/UI Design Bootcamp Lecturer
*We are always on the lookout for the best professionals in the sector, so the team may vary from one edition of the course to another
Week 1 Introduction to service design
Week 2 User research and analysis
Week 3 Mapping user experience
Week 4 Touchpoint design
Week 5 Service prototyping
Week 6 Deployment and scaling
Week 7 Metrics and KPIs
Week 8 End-of-course project and presentation
End-of-course project
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