ARTIFICIAL INTELLIGENCE AND BUSINESS, HOW TO USE THIS TECHNOLOGY?

The implementation of Artificial Intelligence is advancing steadily. If we have already seen that it has different applications and that it even has a place in the world of the educationWhat applications does it have in business?

According to a study by Ernst & Young, Artificial Intelligence is already used in 20% of organisations in our country. Although it is a emerging technologyIn the coming years, its use will grow, expanding its functions and uses. One of the sectors that will benefit most from the implementation of this technology, according to experts, is Human Resources, although areas such as cybersecurity, the improvement of production processes or the development of new internal communication models will also benefit.

I am an entrepreneur, how can I take advantage of artificial intelligence?

As we have already explained at other timesArtificial Intelligence and Machine Learning have different applications. Of these, we can highlight those that have to do with security, health and the business environment. The implementation of Artificial Intelligence in the following fields will improve processes and rates in your business:

1. The marketing. Algorithms can process a large volume of data that feeds machine learning algorithms in search of patterns and trends that help us make decisions and develop more effective content strategies.
2. Realisation of specific tasks. If we make Artificial Intelligence focus on achieving a series of specific objectives, we will be able to reduce costs, time and be able to allocate these resources to other projects. Ultimately, Artificial Intelligence will be the best ally at work to make it more efficient.
3. The sentiment analysis and emotion calibration. Through surveys, social networks, image recognition software and other techniques, sentiment analysis algorithms can identify opinions with surprising reliability.
4. The business process efficiency. According to Forbes, the use of Artificial Intelligence will likely to increase the capacity by 20% and a 4% reduction of materials in manufacturing production.

Is Artificial Intelligence really useful in my company?

Regardless of whether it will be economically profitable, or whether it will be easy to adapt to, Artificial Intelligence will be of great help, especially for management positions and team leaders. As explained by Heike BruchAccording to the professor of leadership at the University of St. Gallen, "successful leaders use Artificial Intelligence for operational tasks, but also to be more effective". In other words, leaders who have AI-related tools at their disposal can manage growth, adjust team priorities and have more time to motivate. Bruch continues: "It is interesting to see that leaders want to put more energy into engaging and inspiring their teams as AI becomes more relevant. In this way, I think AI will make good leaders less busy and more human".

At Immune, in addition to training future technology experts, we train specialised leaders in these fields. Thanks to our customised programmes, where students decide which projects to carry out at any given time and learn to program without neglecting the social sciences and humanities, necessary to develop critical thinking, solve problems, design business strategies and enhance communication skills. Do you want more information about our teaching methodology? By going to click here you will be able to access it. Welcome to Immune.