{"id":10458,"date":"2022-12-26T10:00:00","date_gmt":"2022-12-26T09:00:00","guid":{"rendered":"https:\/\/immune.institute\/?p=10458"},"modified":"2022-12-26T10:00:00","modified_gmt":"2022-12-26T09:00:00","slug":"sitemaps-principales-funciones","status":"publish","type":"post","link":"https:\/\/immune.institute\/en\/blog\/sitemaps-principales-funciones\/","title":{"rendered":"Functions of sitemaps within web architecture"},"content":{"rendered":"<p class=\"wp-block-paragraph\">If you are looking for ways to improve your SEO strategy, it is important to take into account the <em>sitemaps<\/em>a <a href=\"https:\/\/immune.institute\/en\/blog\/backend-y-frontend\/\">component of <em>backend<\/em><\/a> fundamental. Today we will try to explain what they are, why they are important and how to start using them.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What is a <em>sitemap <\/em>(site map)<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A <em>sitemap <\/em>lists all pages and <strong>valuable contents of a website<\/strong>. Search engines such as Google read the information to crawl each site and<strong> <\/strong>understand the data on these pages. It is a schematic representation of a hierarchical system. It usually represents the relationship between the pages of a website. And it shows how sub-pages are organised below their main groupings.<br><br>The structure of <em>sitemap<strong> <\/strong><\/em>can be represented in a functional XML file, which allows search engine crawlers to create a list of pages to index (or not). A sitemap can also be an HTML page on a website that lists each page.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Differences between information architecture and sitemap<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The information architecture is articulated through a model that allows interaction paths. It facilitates the organisation of information and the <a href=\"https:\/\/immune.institute\/en\/programas\/bootcamp-desarrollo-web\/\">creation and development of a web structure<\/a>. A site map, on the other hand, is simply a representation of the site. <strong>page hierarchy <\/strong>within the site itself.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What is the purpose of the <em>sitemaps<\/em><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The&nbsp;<em>sitemaps&nbsp;<\/em>allow you to foster a harmonious and efficient relationship with search engines, so Google recommends having at least one.<br><br>Google tends to rank websites with a sitemap higher than those without. There is no guarantee that this search engine will crawl the pages, but submitting one increases the likelihood that the search engine will.<br><br>Some <strong>good practice<\/strong> for implementation and maintenance are:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Highlight the most relevant and valuable pages of the site.<\/li><li>Inform Google which pages are new or have recently been updated.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">How do I know if I need a site map?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">According to Google, a sitemap should be created if a website:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>It is large or has more than 500 pages.<\/li><li>It presents a large archive of pages that are not linked to each other.<\/li><li>It is fairly new and has few external links.<\/li><li>It has a lot of media (e.g. videos, images) or news content.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">How to see the <em>sitemap <\/em>of a website?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">It is very easy. For<strong> view the sitemap of a website<\/strong> You only have to indicate -in the search engine bar-, the domain of the website followed by \/sitemap. xml, \/sitemap-index. html or \/sitemap_index.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How can I build a sitemap?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Creating a sitemap involves three areas: deciding which pages to include, the format of the XML sitemap and the tools to generate it.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Decide which pages to include<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The first step in creating the sitemap is to decide which pages to indicate on the sitemap to the crawlers. Remember that it is not necessary to include all pages in the sitemap. Only the <strong>valuable pages <\/strong>susceptible to highlighting<strong>r<\/strong>. By listing them, you are telling Google to focus on those pages. This may involve prior analysis to identify the most relevant extensions.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">XML format<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">It is best to stick to a format such as XML. It is a text-based extensible markup language that describes the URLs of the site.<br><br>XML sitemaps are written specifically for search bots to use in their search results. <strong>read, analyse and index<\/strong> accordingly. These tell them what information is available and how to reach a specific URL.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Free tools for the generation of <em>sitemaps<\/em><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A free sitemap generator can be used to carry out this process. Some free tools are XML-Sitemaps or Screaming Frog XML Sitemap Generator (free up to 500 URLs). If you are using a CMS (e.g. WordPress, Wix, etc.), you probably already have resources to generate it.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How do I submit my sitemap to Google?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Create a <em>sitemap<\/em> without sending it to Google is not worth it. For this purpose, it is available <a href=\"https:\/\/search.google.com\/search-console\/about\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Google Search Console<\/a>. The main steps are explained below:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Open an account in Google Search Console associated to a web domain or <em>app<\/em>.<\/li><li>Click on <em>Track <\/em>in the left-hand panel and <em>Sitemaps<\/em>.<\/li><li>Click on <em>Add\/Test <\/em>site map.<\/li><li>Paste the URL of the map (sitemap.xml) into the box.<\/li><li>Click on <em>Send<\/em>.<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">In addition, the link to your map must be included in the robots.txt file using the appropriate syntax. This is important so that all major search engines (not only Google) can find it easily.<br><br>Finally, it should be noted that the development of the <strong>sitemap on UX <\/strong><em><strong>design<\/strong> <\/em>is a basic structural area. From <a href=\"https:\/\/immune.institute\/en\/\">Immune Technology Institute<\/a>we are offering a <a href=\"https:\/\/immune.institute\/en\/programas\/bootcamp-diseno-ux-ui\/\">UX\/UI Design Bootcamp<\/a> which allows the development of these and other competences related to the optimisation of the user experience.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>If you are looking for technology training fill in the form for more information.<\/strong> <\/p>\n\n\n\n<script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/v2.js\"><\/script>\n<script>\n  hbspt.forms.create({\n    region: \"na1\",\n    portalId: \"6604339\",\n    formId: \"f1916fdf-4d92-44f0-9d0a-ada8ad8b4ea9\"\n  });\n<\/script>","protected":false},"excerpt":{"rendered":"<p>Si se est\u00e1n buscando formas de mejorar la estrategia de SEO, es importante tener en cuenta los sitemaps, un componente de backend fundamental. Hoy vamos a intentar explicar qu\u00e9 son, por qu\u00e9 son importantes y c\u00f3mo comenzar a utilizarlos. Qu\u00e9 es un sitemap (mapa del sitio web) Un sitemap enumera todas las p\u00e1ginas y contenidos [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":10481,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_crdt_document":"","footnotes":""},"categories":[1],"tags":[68,128,107,69],"class_list":["post-10458","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-diseno-web","tag-estructura-web","tag-usabilidad-web","tag-ux-ui"],"acf":[],"_links":{"self":[{"href":"https:\/\/immune.institute\/en\/wp-json\/wp\/v2\/posts\/10458","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/immune.institute\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/immune.institute\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/immune.institute\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/immune.institute\/en\/wp-json\/wp\/v2\/comments?post=10458"}],"version-history":[{"count":0,"href":"https:\/\/immune.institute\/en\/wp-json\/wp\/v2\/posts\/10458\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/immune.institute\/en\/wp-json\/wp\/v2\/media\/10481"}],"wp:attachment":[{"href":"https:\/\/immune.institute\/en\/wp-json\/wp\/v2\/media?parent=10458"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/immune.institute\/en\/wp-json\/wp\/v2\/categories?post=10458"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/immune.institute\/en\/wp-json\/wp\/v2\/tags?post=10458"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}